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Breitbart urges boycott of Kellogg’s after cereal maker pulls ads

Breitbart News is blasting the decision by Kellogg’s to pull its advertising from the far-right conservative website and encouraging its readers to boycott the breakfast cereal maker.

 

“For Kellogg’s, an American brand, to blacklist Breitbart News in order to placate left-wing totalitarians is a disgraceful act of cowardice,” Alex Marlow, Breitbart editor in chief, wrote in article published online Wednesday. “Boycotting Breitbart News for presenting mainstream American ideas is an act of discrimination and intense prejudice. If you serve Kellogg’s products to your family, you are serving up bigotry at your breakfast table.”

 

The top three stories leading Breitbart’s homepage on Thursday morning were about its declared war with Kellogg’s, including one entitled: “#DumpKelloggs: Far-Left Cereal Giant Kellogg’s Warns of ‘Racial Privilege.’”

 

Another was a link to a petition boycotting Kellogg’s breakfast cereals, which Breitbart says has been signed by more than 100,000 readers.

 

“To be clear, our decision had nothing to do with politics,” Kellogg Company spokeswoman Kris Charles said in a statement to Yahoo News. “We regularly work with our media-buying partners to ensure our ads do not appear on sites that aren’t aligned with our values.”

 

She added that the company “learned from consumers” that its ads had been placed on Breitbart.com “and decided to discontinue advertising there.”

-Read more here Yahoo

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